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THANK YOU, MOTT

NEW YORK, NY

WHEN WE FIRST SIGNED THE LEASE ON MOTT IN DECEMBER 2015, ALD WAS IN ITS INFANCY, STILL AN IDEA MORE THAN A BRAND. WE WALKED INTO A FUCKED UP, BAREBONES SPACE ON THE EDGE OF NOLITA AND CHALLENGED OURSELVES. THREE YEARS LATER AND STILL ON THE ORIGINAL MONTH-TO-MONTH LEASE, WE FEEL TREMENDOUS PRIDE IN WHAT THE SPACE HAS BECOME AND WHAT IT HAS REPRESENTED FOR ALD AS A WHOLE. MOTT WAS NEVER MEANT TO BE PERMANENT; IT EVOLVED TOGETHER WITH THE BRAND AND HELPED BRING MANY OF ITS IDEAS AND VISIONS TO LIFE.


NEXT MONTH, ALD WILL BE OPENING ITS FIRST FLAGSHIP AT A NEW LOCATION, A SPACE THAT WILL GIVE MORE MEANING TO WHAT ALD ALREADY REPRESENTS. AS A HOMAGE TO MOTT, WE’VE RELEASED A LIMITED GRAPHIC TEE DEPICTING THE STOREFRONT AS WE WILL FOREVER REMEMBER IT. THANK YOU FOR THREE YEARS OF BEAUTIFUL MEMORIES.

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